Planning and Why You Should Be a Planner
What does PLANNING have to do with creativity?
EVERYTHING.
Most people start a new design with a plan. (I don't so much, I usually surround myself with a batch of cool new components that have just arrived, and see where they take me.....but then, that's the business I'm in, it's easy for me to be surrounded with an over-kill amount of cool new components. Not everyone is in that situation, so......they have to plan. They can't just go out into a warehouse and snag a bag of headpins.)
PLANNING AT B'SUE BOUTIQUES:
For us on the website at http://www.bsueboutiques.com, we find we run outstock on about 50-75 items on the site at any given time. We need to be better planners, buy stock on certain things deeper and discontinue the stuff that didn't sell well and get it out of the way. We're working on that. FRANTICALLY.
FOR YOU, IF YOU INTEND TO SELL YOUR WORK:
The beautiful stampings you see on our website are made by large companies, toolers that house veritable libraries of old dies. These tooling houses call the shots in the design business, because they work when they want to. They go out on hiatus the the second weekend in December and stay out til til beginning of January, and they also go out in the summer for the first two weeks of July. Many of them work banker's hours, some even close up shop at noon on alot of Fridays.
If it's say, June 25th and whoops! all of a sudden, we run out of spinner heart charms....well, that will PROBABLY be too close to fax or call a quick order for tooling to be run, have them sent to be finished and plated, before they all go out on two week's vacation the end of the month. See what I'm saying?
If you anticipate doing a production run on a certain piece and you think you will sell quite a few of them, buy a half gross AT LEAST of your key component. I know, I know, you run the risk that way of maybe being stuck with alot of something that didn't go over. AGAIN....planning. Do your market research. Check the trends. See what's out there, envision: where is the next place current trend/design can go? How does MY STYLE as an artist fit in there?
But if it takes off, you'll need a BUNCH of that part FAST. The sad truth is....if we are outstock and your other favorite suppliers are outstock (or in our case, given that we have finishes that were made for us at bsueboutiques.com and NO ONE ELSE WILL HAVE IT) you might have to wait 2, 3 or even FOUR weeks to get that part in. We have to have it made, finished, plated and polished, inspect it for quality, inventory and then send to you. If the houses are out on vacation, you might be really STUCK.
So if you are designing your fall/winter line for shows, Ebay, Etsy, home parties, store accounts....YOU SHOULD BE ORDERING IN, PLANNING AND STARTING WORK NOW. Otherwise, you may not have what you need, when you need it. And if you wait til the last moment to try and get something that's critical, you might not be able to get it AT ALL.
We're gearing up for fall and trying to anticipate demand. For us it's very hard, since we never know who will find us and clean us out on a component, all of a sudden. You may actually be able to anticipate your demand a little better than we can. OR NOT.
But it all begins NOW. In fact it should have begun a couple of months ago, but, it's not too late to start. ;-)
Feel free to contact me at bsue1441@aol.com if you have special needs or comments.









